• Home
  • About Us
  • Meet The Team
  • Practice Areas
    • Defamation Law
    • Internet Law
    • Corporate Law
    • Ecommerce Law
    • Advertising Law
    • Social Media Law
  • Internet Law Blog
  • Contact Us

Call Toll Free 1-866-570-8585

Find An Office Near You
Speak With an Internet Lawyer Now
RM Warner Law | Online, Marketing, Internet Business Law FirmRM Warner Law | Online, Marketing, Internet Business Law Firm
RM Warner Law | Online, Marketing, Internet Business Law FirmRM Warner Law | Online, Marketing, Internet Business Law Firm
  • Home
  • About Us
  • Meet The Team
  • Practice Areas
    • Defamation Law
    • Internet Law
    • Corporate Law
    • Ecommerce Law
    • Advertising Law
    • Social Media Law
  • Internet Law Blog
  • Contact Us

Top Five Things Every E-Commerce Entrepreneur Needs To Know

Home » Corporate Law » Top Five Things Every E-Commerce Entrepreneur Needs To Know
E-Commerce Business Owner Tips | RM Warner Law

Top Five Things Every E-Commerce Entrepreneur Needs To Know

February 24, 2021 Posted by Raees Mohamed Corporate Law, E-Commerce Law, Intellectual Property, Internet Law, Social Media Law No Comments

Thinking of starting an online business or launching your own brand as an influencer? Before you dive into the deep end, make sure you are setting yourself up for success in the world of e-commerce. Below, e-commerce attorney Raees Mohamed explains: The Top-Five Things Every E-Commerce Entrepreneur Needs to Know.

  1. Create Proper Terms of Service and Privacy Policy for Website

You can’t copy the Terms of Service or other policies from another site. That’s called copyright infringement, and is considered intellectual property theft. Nor is it smart to use a privacy policy template or terms of service template. You need your own terms and policies drafted that are specific to your company or brand. These help keep your business stay protected by creating a contract between your users and your company. Proper Terms of Service will address how disputes are addressed, intellectual property rights, and refunds or termination, among many other issues, all of which are extremely important.  

  1. Own All Of Your Creative Works – In Writing  

Avoid intellectual property issues by ensuring that you own the creatives you post on social media and the content hosted on your website. This also goes for the content that third party vendors post on your behalf. If you hire a social media agency, you must ensure that what they post is content that you own, or your business could be at risk for copyright infringement disputes. If you hire a photographer or copywriters, you need to make sure you engage them in writing and properly assign the intellectual property to your company to maintain full control of your intellectual property rights on all social media platforms and to avoid intellectual property theft. Obtaining intellectual property protection is key to avoiding superfluous lawsuits. 

  1. Address False & Defamatory Reviews 

If someone posted a fake false review about your business online, you can sue for defamation and you may be able to get the review taken down. Defamatory speech is always illegal, but don’t wait too long to take action in situations like these because there is a Statute of Limitations for defamation claims, and it can be as short as one-year for defamation. To learn about what the Statute of limitations is for you state, see our chart here.

  1. Be Mindful of FTC Guidelines & Dot Com Disclosures When Marketing ftc Dot Com disclosure guide

Avoid FTC investigations and fines by ensuring all of your advertising efforts adhere to the FTC guidelines. This includes influencer marketing. If the influencer you hire forgets to disclose a material connection or sponsorship (ex. #ad, #sponsored #___partner, etc.), you AND the influencer can be hit with an FTC fine which is why you need to ensure you influencers are familiar with the FTC guidelines for influencers. If you are marketing supplements online, it is also important to adhere to the FDA regulations relating to all health claims being made in your marketing materials and labeling. For more information on supplement marketing, click here. It’s easy for marketing agencies to over-sell a product in order to drive web traffic to your page, but by running afoul FTC and FDA disclosures.  

  1. Set Up The Proper Legal Entity For Your Online Business 

You shouldn’t do business as a sole proprietor, ever. There are multiple legal entity types to choose from so every e-commerce platform and campaign should be owned by an entity- not an individual. Whether that be an LLC or a corporation, it’s important to speak with an attorney well-versed in e-commerce law to help you decide which legal entity is the best fit for your online business. This will protect both you and your business if any legal issues should arise.

To learn more about e-commerce legalities for your online business, and other e-commerce hacks, check out our guide here.

Ready to Speak with an E-Commerce Lawyer?

To get in contact with an experienced e-commerce attorney, fill out our contact form today.  

Tags: ecommerceecommerce businessecommerce lawecommerce lawyerentrepreneur
No Comments
Share
0

About Raees Mohamed

Raees is a Founding Partner at RM Warner PLC, a corporate and Internet Law firm that caters to startups and entrepreneurs. He is also an adjunct professor of law in the acclaimed Innovation Advancement Program legal clinic at the Sandra Day O’Connor College Of Law in Phoenix. There, he teaches law students how to counsel local entrepreneurs as Rule 39 certified student-practitioners. Raees believes the push for the advancement of innovation and a culture of entrepreneurship should come from academic institutions.

You also might be interested in

woman pulling out credit card to purchase an item off amazon | RM Warner Inernet Law Firm

Shopping Under the Influence – Drunk on Amazon

Apr 17, 2019

Drunk Amazon Shopping Online shopping has never been faster, and[...]

amazon river for Amazon FBA pun | RM Warner Inernet Law Firm

Save the Sellers: Exploring the Amazon of the FBA Business

Apr 22, 2019

It truly is a jungle out there in the Amazon,[...]

Amazon Black Hat Market | anonymous man in black hoodie holding ipad | RM Warner Inernet Law Firm

Amazon Search Ranking Scams: The Black [Hat] Market

May 14, 2019

It’s no secret that the Amazon marketplace isn’t as easy[...]

Leave a Reply

Your email is safe with us.
Cancel Reply

Recent Posts

  • 5 Essential Agreements Every E-Commerce Site Should Have
  • How to Copyright Your Software Idea: 4 Main Steps
  • 10 Reasons Why You Need a Start-Up Lawyer for Your Online Business
  • Anonymous Blogging and Defamation: Balancing Interests of the Internet
  • In Cases of Internet Defamation, Where Can You Sue?

Recent Comments

  • Raees Mohamed on Cyberbullying Lawyer: How to Sue for Cyberbullying with Defamation Laws
  • Sylvia Richards on Cyberbullying Lawyer: How to Sue for Cyberbullying with Defamation Laws
  • WebDirectory on Can I Sue Someone For Leaking My ‘OnlyFans’ Content?
  • Links.M106.COM on Dr. Dre’s Divorce Battle Is Nothing But a “G” Thang: Soon-To-Be Ex-Wife Fights For the Intellectual Property Rights to His Name
  • Website directory on Can Jussie Smollett be Sued for Defamation?

Contact Us

Send us a message and we'll get back to you, asap.

Send Message
Speak With An Internet Lawyer Today Call Now
  • Defamation Law
  • Internet Law
  • Corporate Law
  • Ecommerce Law
  • Advertising Law
  • Social Media Law
Footer Icon PNG White | RM Warner Inernet Law Firm

Recent Posts

  • 5 Essential Agreements Every E-Commerce Site Should Have
  • How to Copyright Your Software Idea: 4 Main Steps
  • 10 Reasons Why You Need a Start-Up Lawyer for Your Online Business
  • Anonymous Blogging and Defamation: Balancing Interests of the Internet
  • In Cases of Internet Defamation, Where Can You Sue?

Tweets by RMWarnerLaw1

  • RM Warner Instagram
  • Blog
  • Terms of Service

Social Icons Widget

  • RM Warner Law
  • 8283 N Hayden Rd Ste. 229, Scottsdale,
    AZ 85258, United States
  • 1-866-570-8585
  • 866-961-4984
  • admin@rmwarnerlaw.com

© 2020 — RM Warner Law

  • RM Warner Instagram
  • Blog
  • Terms of Service
Prev Next